As I write this it is 7:30 am on a Friday morning. I know that because that is what the little digital widget clock on my laptop says. But somewhere around 3:00 AM I lost track of time. Why was I up at three?
Two simple words... Website Implementation.
Several months ago, we realized that we needed to update our website. The previous one was cool and all, but as a sales tool, it was not that effective.
In other words, as a tool that help you, our customer, go from I don't know a thing about your products to "I want them now!" -- that is the goal of our website.
So last night we completed what has been several weeks of work developing and testing a new site that is simple, direct, and effective.
Well, effective has yet to be seen. But we should know soon enough if the implementation of this new system yields the results we are expecting.
